SMO (SOCIAL MEDIA OPTIMIZATIOM)


Are you looking for a marketing strategy to bring up your business? Technochords brings you to the Social Media marketing strategy that best fits your business. Our IT professionals and experts provide you the perfect Social Media Marketing strategy to extend your reach to the larger audience in your specific market.

Our social media experts and designers create attractive content that will get attention at the very first view. With our Social Media Support, you and your business would make a phenomenal position in internet market.

What is Social Media Optimisation

The social media platforms such as Facebook, Twitter, Blogging, YouTube, Pinterest, and LinkedIn have its own preferences. The fundamental and most important footstep in using social media for business is to make sure that a strategy is established, in a same way that you create an offline marketing strategy.

Using social media platforms effectively to be in touch with your targeted audience can be challenging but, at the same time, exceptionally rewarding. Tone of voice, attractive content and how its presentation all need to be pre-defined.

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Our Social Media Process

  • Social Media Strategy Planning and Structure
  • Facebook Marketing
  • Twitter Marketing
  • YouTube Marketing

Advantages of Social Media Marketing

Social media is where the opportunity is. Moving away from one-way traditional advertising, information passes through communication.x

Community building :

Social media is a place where individuals check for others sharing their feedback and interest. Thus, it is natural and accepted fact that there are many people out there who do have certain business needs and are intermingling with each other. If you can serve their purpose, social media marketing can involve in building communities of such people around your business. This will certainly help you out in generating strategic relationships online with prospects, helping them know your services and products. Along with this, you can keep yourself up to date with the upcoming and recent developments in the business and take tips from professionals about how to make more profits.

Brand building :

The main objective of any social media marketing campaign is to increase the volume of intercommunication about the brand. The more prospects discuss online about your brand, the greater will be its exposure, acknowledgment and awareness. Therefore, the first step is to keep throwing straightforward and helpful with meaningful messages to your prospects and existing customers and let them talk about these.

Traffic generation :

Great, if your social media content hits the front page of a major video sharing, social news or bookmarking site, this can send a large amount of traffic to your website however It does not mean the traffic will equate to conversions, but it will produce thrust in the right direction and that means, a significant section of the traffic coming to your website through social platforms will be recommended by a user. The Prospects who like your blog or found your presentation exciting may spread the link across their network.

How Social Media Marketing Works

Marketing on social media includes:

  • putting up posts promoting your brand/products on blogs
  • creating profiles of your business on social networking sites
  • creating viral multimedia content and posting it on websites such as YouTube
  • Creating followers to your Twitter page
  • Increasing the likes to your business page trough your fans

Such kind of social media content can get you natural links if bloggers consider it relevant.

To optimise social media, it is important that the services are customised to your business. We here at Technochords ensure that the social media marketing strategy is designed on the basis of the unique selling proposition of your business. Also, it takes into account your other requirements, such as target market and business model.

SMO (Social Marketing Optimization) – Technochords Software

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